What Does an AI Marketing Director Cost?

An autonomous AI Marketing Director is an operating layer that learns your business, then plans, produces, publishes and improves your marketing continuously. It is not software you operate, so it is not priced like software you operate.

That distinction matters before any number appears, because the useful question is not what the subscription costs. It is what the subscription replaces.

The tiers

Magnifire prices the (a)MD™ in three tiers, billed monthly.

Lift, $97 a month. The entry point. Consistent presence across your connected channels, with the Brand Intelligence Layer built during onboarding and maintained from there.

Flow, $197 a month. More output and more channels, for businesses that need marketing to carry real weight rather than simply stay alive.

Scale, $297 a month. The full operating cadence, for businesses treating marketing as a growth function rather than a maintenance task.

All three run the same underlying system. What changes is volume and coverage, not whether the thing actually works.

What the same work costs through people

This is where the number becomes meaningful. Getting the equivalent function delivered by people, at the scope most small businesses genuinely need, runs to roughly:

• $900 a month for basic coverage
• $2,925 a month for a standard scope
• $5,500 a month for expert-level work

These are conservative estimates of the typical market rate for having this work done, not quotes from any specific agency or contractor. Actual costs vary by market, scope and who you hire.

Even at the lowest of those figures, the comparison is not close. And the lowest figure buys basic coverage, which is usually the level that quietly stops being maintained after two months.

If you want that comparison built up role by role rather than as a single number, what it would cost to replace an AI Marketing Director with people works through the individual functions involved: strategy, writing, design, publishing and analysis.

Why the price is structured this way

Marketing services are usually priced against hours, because hours are what an agency or a contractor actually sells. Someone has to be paid for the time spent producing the work, and for the time spent in the meetings that decide what the work should be.

An operating layer has different economics. The expensive part of marketing has never been generating a post. It has been carrying the context that makes the post worth publishing, and sustaining that week after week. Once the context is captured and held, producing against it repeatedly costs very little.

That is the whole reason a marketing function can run at $97 a month rather than $900. Not because the work is worth less, but because the same understanding gets reused instead of rebuilt every cycle.

What is not included

Advertising spend is yours and stays yours. The subscription covers the marketing function, not the media budget you may choose to put behind it.

The tiers are also not a trial. There is no free tier and no separate starter product. You begin on whichever tier matches your scope and change it if the scope changes. The current plans and what each tier covers are listed in full. For what the role itself is expected to carry at any tier, see the full definition of the AI Marketing Director role.

Start on Lift and move up only if your scope outgrows it.

START FOR $97